Managing World Cup Success

The upcoming World Cup season is set to be an incredibly busy period for many industries, with hospitality expected to be one of the busiest of all. The summer months already bring increased footfall and higher sales, so adding the excitement of the World Cup into the mix is only set to heighten demand even further.

According to the British Beer & Pub Association (BBPA), based on previous football tournaments, if England were to appear in the finals, this could lead to an increase of £275 million in sales, based on the average price of a pint being £5.

England fans are forecasted to drink a whopping 55 million extra pints!

Emma McClarkin, Chief Executive of the British Beer and Pub Association said:

“The pub has and always will be the home of live sport, and there is no better place to enjoy watching a game of football than at your local with friends and other fans.

“With the World Cup fast approaching we want to help pubs prepare the best they can to make the absolute most of the opportunity to draw in customers and provide a brilliant experience for them.

“We are really pleased to be able to provide this guidance alongside industry partners to ensure that the tournament can be enjoyed safely and successfully in venues across the UK.”

Click here to view the BBPA’s new guidance ahead of the World Cup.

Ensuring your pub is fully equipped to handle increased footfall is essential. From keeping the bar fully stocked to making sure your washrooms are supplied with hand wash and hygiene essentials, every detail contributes to the overall customer experience.

These small touches can often make the difference between a one-off visit and a loyal returning customer.

At Cleenol, we’ve got you covered. We offer a wide range of cleaning and hygiene products designed to help you continue delivering the high standards your customers expect throughout the tournament season.

Our floor care range has been tried and tested to deliver outstanding cleanliness, helping to remove muddy footprints and stubborn carpet stains with ease. Explore our range: British Nova at Cleenol

We also offer a diverse selection of hand washes to suit all environments, including luxury options that leave customers feeling refreshed and invigorated. Take a look: Hand Wash products at Cleenol

Our front-of-house products help you maintain exceptional service standards without worrying about the finer details. We offer a range of surface sanitisers ideal for busy hospitality environments, helping to effectively sanitise key touchpoints and giving you peace of mind so you can focus on what matters most. Explore our range of surface sanitisers and disinfectants: Surface Sanitiser products at Cleenol

We also have all the bathroom and WC essentials you need to keep facilities clean, fresh, and welcoming — because let’s face it, nobody likes a smelly bathroom. Explore our bathroom cleaners: Washroom Cleaner products at Cleenol

Explore our toilet cleaners: Toilet Cleaner products at Cleenol

Pouring the perfect pint doesn’t have to be difficult. Our beer line cleaners help you serve drinks you can be proud of every time. Check out our beer line cleaners: Bar products at Cleenol

Clean cutlery, spotless glassware, and sparkling dishes all make a lasting impression on customers. You don’t want to waste valuable time re-washing utensils because of ineffective products. Take a look at our dishwash and glasswash solutions: Osmos at Cleenol

To find out how we can help you prepare for the upcoming World Cup season, get in touch with our sales team on sales@cleenol.co.uk, they will be able to provide you with the best solutions for your businesses needs.